Product Placement


advertising is very slick
they plant a seed
into a Hollywood flick
hoping they’ll succeed

and without skipping a beat
we’ll spend a dime
above the cost of our seat
they get us almost every time

a subtle manipulation
of our mind
requires our instant gratification,
sometimes the expensive kind…

©Heather Carr-Rowe

According to Wikipedia, the Hershey Company, through the product placement  of Reese’s Pieces in the film ET saw up to 300% increased sales.  Click here to watch the scene in ET.

V.J.’s Weekly Challenge: Product Placement

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